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Over the years, we have established a over 700-member strong,
highly motivated and highly professional sales and marketing
team. They are responsible for the sales and marketing of
the CMS products all over China. This professional team continues
to grow to accommodate our fast growing businesses.
Prior to the launch of each product into the market, extensive
marketing research and technical surveys are conducted to
determine the efficacy and market acceptance of the product
in order to secure a prominent standing once the product is
launched. This extensive marketing research, in combination
with the later promotional activities, greatly enhances market
awareness and consumption.
Academic promotions usually start with large scale, well-publicized
symposia chaired by influential key opinion leaders with well
known scholars as invited speakers. The symposia are followed
by smaller seminars and on-site hospital visits by our regional
sales managers to ensure high quality customer service.
Our sales headquarters is equipped with an ERP system, which
connects with all branch offices and provides real-time supervision
of all marketing activities and performance ratings of the
sales teams. This system not only increases the transparency
of the management of branch offices, but also safeguards the
benefits of all employees and increases their work efficiency.
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